For some business owners, the question of whether they should be using a text messaging service to reach their customers is complicated. They think they’re too small, and they’re not sure if the investment is worth it.

Here’s why they should consider it. What follows is a rundown of why text messaging is important for your business, regardless of how small your business is and how little money you have to invest.

The Open Rate

If there’s one single argument that should resonate with any business owner, it’s the open rate for text messaging as a way to reach customers. It’s 98 percent, as opposed to the open rate for email, which is around 20 percent.

Moreover, text messages also have a higher response rate—it’s around 45 percent, while email weighs in at a rather pathetic 6 percent.

That makes text messaging ideal for virtually any marketing campaign. Text messages can be simple, short and quick to read, which means your customers will know about special offers while those emails from your competitors are still languishing unopened in various inboxes.

The Speed Factor

Some people still believe that phone calls are the best vehicle for personal communication, but those folks are living in the past.

In today’s world, time-sensitive messages should be texted, where they’ll be received in a fraction of the time it would take you to call everyone on your customer contact list.

The rapid responses you receive to your marketing texts will result in purchases, and you’ll get them a lot faster than you would off a phone campaign.

The Personal Touch

Now let’s talk about the message itself. We live in a world where most people have work lives and personal lives have blurred together, and part of the reason is how common texts are.

Because of these factors, you need to add a personal touch to your text messages. Feel free to add photos or use emojis, and treat every text exchange as if it was a personal dialogue.

Your customers will identify with you and your product if you do things that way, and that will result in purchases.

The Wave of the Future

There’s one other big reason you should consider adding text messaging to your business—it’s the wave of the future. Text messaging isn’t going to go away, and it allows you to connect with customers on their terms.

You can’t afford to fall behind, so go to and find out how to catch up with the pack and then lap the field.

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Finding the best expert for dog grooming in Los Angeles is not easy. There are many different factors to consider when making this decision. You want to find someone who is committed to providing your dog with the highest level of care possible, as well as someone who will be able to give you the results you desire. In this post, we’ll cover tips for finding the best expert for dog grooming in Los Angeles.

Ask Your Veterinarian

Your veterinarian may not be able to recommend a specific person, but they will be able to tell you if they have any concerns about the people who work in their office or clinic. If your vet has been seeing someone for a while and has never complained about them, they may be a good choice for your dog’s grooming needs.

Look For Online Reviews

Online reviews are another way to find out more about a particular professional before making an appointment with them for your dog’s grooming needs. You can look at social media pages and review sites like Yelp or Angie’s List to see what other customers have said about this person’s services. If there aren’t any reviews online yet, ask around among friends and family members who have used this person before; they might be able to give you some insight into whether or not they are the best.

The Skill Level and Training of the Groomer

You need to ensure that your dog will be in good hands while an expert is grooming them. The best way to do this is by checking their credentials and certifications. You also have to ensure they have been properly trained on how to groom dogs so that they don’t hurt or cut them too much. This is especially important if you have a nervous or aggressive dog because they may get injured if they aren’t handled properly by their groomer.


The best groomers have years of experience under their belt. This means they’ve been working with dogs for some time now and know how to handle them in the best way possible. If you want someone who knows what they’re doing, look for someone who has been grooming for at least five years or more.


Your dog will spend hours with their new groomer every week, so they must get along well together. If your dog doesn’t like their new groomer, they’re not going to be happy about being taken there every week — this could cause serious problems! You and your dog must like their new groomer so they won’t have any issues going there each week.


While price doesn’t always reflect quality, it should still be considered when choosing a dog groomer. The best groomers will offer competitive prices that fit your budget.

Final Word

Finding a dog groomer in Los Angeles can be difficult. There are many options, and it can be hard to know which is right for you and your pet. The first step is to make sure that you choose a reputable, experienced, and professional groomer. If you want to get a dog groomer, this article has tips for selecting the best one.